Actionable Advice

Often, when a business reaches a certain level of maturity leadership begins to think about expansion beyond their original products...

Historically, orthopedic and spine device vendors have focused largely on the surgeon as a primary customer. From the hospital’s perspective,...

Consider new geographies early in your worldwide expansion based on ease of regulatory and reimbursement processes....

The impact of COVID-19 is vacillating between acute and chronic. There is both need and opportunity for a dedicated ambulatory...

In anticipation of leveraging conversations with surgeons at AAOS’ Annual Meeting, this column focuses on major trends reshaping the device...

Spine surgery faces utilization management challenges that are influencing patients’ access to care and surgeons’ abilities to navigate the current...

Patrick Vega's quarterly column is intended to prompt orthopedic device company thinking beyond price by better understanding the provider environment...

A 2017 physician survey revealed that 86% of offices' prior authorization activities had increased significantly over the last five years, with...

In this fourth installment of his quarterly column, Patrick Vega of Vizient Advisory Solutions provides a description of ambulatory settings...

The global orthopedic technology and manufacturing community will convene for OMTEC® 2019....